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Friday, November 19, 2010

Stubbs & Wootton + Kanye = ???

Happy Friday! I'm not sure where to start with this story, but when a sartorially-inclined friend relayed it to me the other night, I had to look it up to see if it was true. And lo and behold, it is...

So, Kanye West walks out of Barneys...

And runs into this guy. One Cassius Marcellus Cornelius Clay. A 19 year old Yale sophmore. Wearing Stubbs & Woottons.

Kanye, reeling from his Taylor Swift confrontation fallout, is besotten with Cassius's patrician style, emailing him, saying ‘You are an inspiration to me. I inspire people like Rihanna and Beyoncé and you inspire me. I need you during this difficult time,’ says Alex Klein, a Yale junior who runs in the same circles as Clay.

The day after Kanye met Clay, he signed up to collaborate with Stubbs and Wootton, the maker of Clay’s shoes. Clay will be an integral part of this process. “We were honored that he approached us to do something together,” says Percy Steinhart, owner of Stubbs and Wootton. “We do a lot of crests,” Steinhart adds. “And [Kanye] loves crests.”

Clay, graduate of Phillips Academy,  has now taken a leave of absence from Yale. Clay is a direct descendant of 19th century abolitionist Cassius Marcellus Clay and a distant relative to 19th century Secretary of State Henry Clay. According to the New York Post, at Andover, he rode a vanilla-colored bicycle. When a rule went into effect demanding students wear helmets, he donned a leather riding cap (a precursor to the equestrian-themed fashion line Clay would design his sophomore year).

It gets better. Says the NY Post, "At Yale, Clay was known for his patrician-hipster style. When most people donned sweats for class, he came decked out in Harry Potter glasses, feathered bow ties and Hermes scarves. Instead of a backpack, he carried a $5,000 Hermes Birkin bag."

Feathered bow ties? Am I am making this up?

So the question that emerges is this...what is it going to do for Stubbs & Wootton to collaborate with a rapper who replaced his bottom teeth with diamonds? Alienate the target clientele? Or will it not matter because they'll be bringing in a totally new audience?

So, that's the tale of Cassius Clay and Kanye West. I guess we'll have to wait till Spring to see how this plays out in terms of their collaboration. Until then.......what do YOU think?


Nutbird said...

Well, I was going to go over to Greenwich to the Stubbs and Wooten store this weekend. But I think I won't. If Kanye is going to wear this stuff, I am not interested. I'll go to Belgian shoes instead. He would never get their style. Ann

A Flair for Vintage Decor said...

Wow...quite a story and I don't exactly know what to think about this collaboration! Looking forward to seeing how it plays out too... Take care, Caroline

Yuppie Lady said...

Intresting story but needless to say, I'm not that surprised. Kanye has turned into this weird dude since the passing of his mother. I'm not too sure about this may work or it may back fire. Kanye did intern for LV. Hey money talks and walks. So they may actually work together.

Anonymous said...

All statement below are my humble (or not so humble) opinion

1. Anyone who stops buying a brand just because a celebrity they don't like does is just a snob.

2. I think Kanye, and this Yale sophomore are both ridiculous.

3. Why not bring in the OTHER Cassius Clay--Muhammed Ali--for his insight on this "fashion collaboration" and bring it full circle??

Andrea said...

Crazy... These shoes are great!! I think we are going to see a lot of Clay - That's for sure : )


Life of Style said...

Very interesting, I am digging the feather bow tie!

Catherine said...

How strange; the whole story! I do agree that Kanye's wearing S & W does ruin it for me. I am not a snob, by the way. Cassius might have an impressive pedigree, but he's a nut. The thought of the two of them together hurts my brain!

traci zeller designs said...

I have no words.

980SCLAWAG said...

LOL the picture of that guy in the red dress is funny! Hipster style, indeed!

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